As a business owner, a strong relationship with a business banker is so critical that you should follow your banker, not the bank. Developing a relationship with your banker – the why and how – is so important, I cover it in my new book, The Funding Is Out There! Access the Cash You Need to Impact Your Business.
Why is it so important? It can literally mean the difference between hundreds of thousands or even millions in loans. A strong relationship can keep a line of credit in place even when your company’s financials suffer as you work through operational issues. Need more information regarding why a business banker is so important? Watch the video below.
You can also buy the book,The Funding Is Out There! Access the Cash You Need to Impact Your Business for additional insights or for insights into and methodologies for tapping other business funding sources.