5 Social Media Articles to Help Your Business

I’ve been spending much of my time during the last few months ramping up on my social media acumen. I am still in the learning phase and therefore, by no means am capable of referring to myself as an expert, or even an intermediate. However, I have learned a great deal in a relatively short period of time. Here are some of the in-depth social media articles I’ve learned from. I hope you also find them highly useful.

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3 Ways to Grow Your Business with LinkedIn

Here is a great article about ways to leverage the power of LinkedIn in building your business. I really liked the section on joint venture partnerships. That section contains a detailed, insightful example. I have been looking for partners for various aspects of my business and it NEVER dawned on me to use LinkedIn to find them. (Go figure!) Some  things are very obvious…but only after someone else points them out!

Read the article: 3 Ways to Grow Your Business with LinkedIn

 

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7 Ways to Grow Your Business with LinkedIn

Do you notice a theme here with blog titles? Here is another informative article about ways to leverage the power of LinkedIn. One “way” I hadn’t seen before is LinkedIn’s trending content tool. How do you make what you share more relevant to your audience, both on and off LinkedIn? Check out the trending content tool. Are you seeking media contacts? Many (most?) of them have LinkedIn profiles. You can add impact to your PR pitch by using this trending tool to help you link what your business does to what’s interesting now.

Read the article:  7 Ways to Grow Your Business with LinkedIn

 

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Facebook and Twitter Lists: Using Lists to Generate Traffic

Businesses use social media for various reasons: to engage with existing and prospective clients, to see what is being said about their companies or products and services, or to stay abreast of trends. For many businesses, generating traffic is also a major goal. This article by Rajesh Namase provides insights into how to develop and manage lists on Facebook and Twitter to drive traffic to your web properties.

Read the article: Facebook and Twitter Lists: Using Lists to Generate Traffic

 

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Top 15 Twitter Tools for Twitter Power Users

There are literally hundreds of tools out there that manage Twitter or co-manage Twitter in conjunction with LinkedIn and other social media accounts. To help cut through the noise, Uttoran Sen over at GuestCrew compiled an excellent list of the top 15 Twitter Tools. I’m sharing this article because the author also provides an overview and feedback on each tool including why the specific tool is useful and how to use it.

Read the article: Top 15 Twitter Tools for Twitter Power Users

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10 Tools to Make Your Social Media Management Easier

Although I have read several lists on social media management including the list provided above, I really like this particular one. The author, Andrew Jenkins, not only describes each service, he states how he uses the service and the reason(s) he likes it. I signed up for several of the services, including commun.it, Nimble, and Buffer. All three serve both similar and distinctly different needs. Right now I’m really enjoying commun.it and Buffer, but those are the two I’ve spent the most time with. These services will resonate with you in different ways, depending on you and your business needs; therefore, you may choose one or all.

Read the article: 10 Tools to Make Your Social Media Management Easier

  • Tiffany C. Wright: Thanks for sharing these in-depth articles on social media. Do you have a favorite news source on new media?

  • No, no favorite. I do regularly read Fast Company, Inc., Technorati, and (less often) Mashable. These keep me apprised of what’s happening in new media. I also regularly read a number of blogs, usually through blog aggregators like JustRetweet and BizSugar.

  • I checked some of the articles and some of them are not found anymore. As a noob in social marketing, I need to read those to gather as much info as possible.

    • Hello Rob. I just double checked and only one (not some!) of the five is not found anymore. It appears that Tech Lila changed its naming strategy and the new location of the article is now http://www.techlila.com/facebook-twitter-lists/ . I updated my links to reflect this change. Thank you for alerting me to the problem, because one is still 20%!